Hi friends!
All throughout November I’ve shared my drugstore beauty favorites with you. Everything from mascara, to foundation, to eyeshadow, to blush, and beyond – you now have my affordable beauty edit! If you’ve missed any of the earlier posts in the series I’ve linked them down below for you. In today’s final installment I’m talking about the best drugstore lipsticks & brow products. And what better day to talk about shopping than on Black Friday!
Now some of these products have been long-held loves of mine, while others have just come into the fold this year. This list is a real bumper so sit tight, I’ve got lots of great recommendations for you guys!
I’m not including any long-winded explanations as to why each product is amazing; we’d be here wayyyy too long for that. But I have included some succinct talking points that should give you an idea of what makes each product stand out from the crowd. I’ll link any relevant reviews that I’ve written along the way in case you do want more info on something.
Catch up on this series!
November is for drugstore beauty favorites!
The Best Drugstore Mascaras & Eyeshadows 2019
The Best Drugstore Blushes, Bronzers & Highlighters 2019
The Best Drugstore Foundations, Concealers & Powder 2019
BEST DRUGSTORE LIPSTICKS

Source: CoverGirl / Instagram
COVERGIRL EXHIBITIONIST LIPSTICK
WHY I LOVE IT
- Extremely creamy & comfortable
- Very hydrating with slight sheen finish
- Full color pigmentation on first swipe
- No tugging or patchiness
- Three finishes available (cream, demi-matte, metallic)
- SHOP NOW FROM TARGET
Read this: I customized my own CoverGirl lipstick!

Source: L’Oreal / Instagram
L’OREAL COLOUR RICHE SHINE LIPSTICK
WHY I LOVE IT
- Extremely creamy & comfortable
- Very hydrating with almost balmy texture
- Tons of shine like a gloss
- Full color pigmentation on first swipe
- No tugging or patchiness
- SHOP NOW FROM TARGET
Read this: Review: L’Oreal Colour Riche Shine Lipstick

Source: Maybelline / Instagram
MAYBELLINE SUPERSTAY INK CRAYON
WHY I LOVE IT
- Creamy texture that dries down matte
- Easy application with pointed crayon tip
- Very lightweight feel
- Full color pigmentation on first swipe
- No tugging or patchiness
- Decent longevity (7-8 hours)
- SHOP NOW FROM WALMART
Read this: Maybelline SuperStay Ink Crayon vs. Matte Ink: Which should you buy?
BEST DRUGSTORE LIQUID LIPSTICKS

Source: Maybelline / Instagram
MAYBELLINE SUPERSTAY MATTE INK LIQUID LIPSTICK
WHY I LOVE IT
- Lightweight, comfortable feel
- Smooth application with flexible, pointed doe-foot applicator
- Full color pigmentation on first swipe
- No tugging or patchiness
- Great longevity (9+ hours)
- SHOP NOW FROM TARGET

Source: NYX / Instagram
NYX SOFT MATTE LIP CREAM
WHY I LOVE IT
- Extremely lightweight & comfortable
- Mousse or whipped texture
- Buildable pigmentation
- Easy application with small doe-foot applicator
- No tugging
- Decent longevity (5-6 hours)
- SHOP NOW FROM ULTA

Source: Wet n’ Wild / Instagram
WET N’ WILD LIQUID CATSUIT MATTE LIPSTICK
WHY I LOVE IT
- Lightweight, comfortable feel
- Smooth application with flexible doe-foot applicator
- Full color pigmentation on first swipe
- No tugging or patchiness
- Great longevity (9+ hours)
- SHOP NOW FROM TARGET
BEST DRUGSTORE LIP LINER

Source: Rimmel / Instagram
RIMMEL EXAGGERATE LIP LINER
WHY I LOVE IT
- Smooth application
- Cushiony, comfortable finish
- Retractable pencil
- Good color payoff
- Great longevity (9+ hours)
- SHOP NOW FROM RITE AID
Read this: The (95%) drugstore lip combo I’m crushing on
BEST DRUGSTORE BROW PRODUCTS

Source: NYX website
NYX CONTROL FREAK EYEBROW GEL
WHY I LOVE IT
- Absolutely amazing hold all day long
- Great at grooming unruly hairs
- Clear formula
- SHOP NOW FROM WALMART
Read this: Unruly brows? NYX Control Freak has it covered!

Source: Ardell / Instagram
ARDELL BROW CONFIDENTIAL BROW DUO
WHY I LOVE IT
- 2-in-1 brow powder & clear brow gel
- Clear brow gel has absolutely amazing hold all day long
- Can get a really dramatic look with powder or more natural look with clear gel
- SHOP NOW FROM WALMART
Read this: The drugstore brow gel you need in your life!

Source: Walmart website
L’OREAL BROW STYLIST PLUMPER
WHY I LOVE IT
- Super easy to use with small brush
- Volumizing fiber formula that bulks brows & adds color
- Brush doesn’t get too overloaded with product
- Great at grooming unruly hairs
- SHOP NOW FROM L’OREAL
HONORABLE MENTION

Source: NYX / Instagram
NYX BARE WITH ME BROW SETTER WITH CANNABIS SATIVA SEED OIL
WHY I LIKE IT
- Super easy to use with small brush
- Clear, conditioning formula
- Decent at grooming unruly hairs
- SHOP NOW FROM ULTA
Read this: Cannabis for your brows? NYX Bare With Me Brow Setter Review
What are the best drugstore lipsticks and brow products to you? I’d love to know!
xo, Erica
I’ve never tried a lip crayon before. I’m more of a tinted lip gloss kinda gal. After reading thus, though I’ll have to give one a try. The price is cheap, too! Another plus! 😀
You can’t go wrong! I’m not really into lip glosses very much, so I’m sorry I had no recommendations for you in this list! I think I have three in my collections but most aren’t drugstore so I couldn’t include them here.
I haven’t tried most of these except the SMLC’s and they also happen to be my favorite.
The WnW Catsuits were not my favorite as most of them applied a bit streaky and uneven. I had to apply several layers to get a good swatch and it didn’t look very good lol. They swatched better than they wore.
I’ll look into the control freak brow product next once I’m done with my essence lash and brow primer 🙂
Great list love! Sorry im a little late on reading.
Thanks babe! I wonder if you tried the darker colors in the WnW Catsuit? I have Rebel Rose and it’s not streaky at all, at least on me. The NYX Control Freak is so good, I just wish the brush were a little smaller.
I tried one dark shade and one lighter one, they both applied streaky unfortunately which really bummed me out 🙁 oh well, no two products work the same for different people. They still make other great products too and I’m glad they worked well for you 🙂
Oops, I think I missed this comment somehow! Yea, that’s true everyone has a different experience for sure. That’s why all reviews have to be taken with a grain of salt, as they say!
Ooo, I may have to pick up one of those NYX Cannabis brow gels. I’ve been meaning to start taming my brows somehow lol.
It’s a solid brow gel, and for the price you really can’t go wrong. The cannabis oil is supposed to condition the brow hairs, I believe. Not sure if that really works – CBD has become so “trendy” to include in products these days! I see it making a difference in skincare for sure, but not sure about brows!
I have noticed CBD/hemp becoming such a huge trend lately. That’s good to know you’ve seen a difference with your skin using it! I do wonder if it would do anything for my brows now!
I think CBD for brows is just marketing, honestly. I haven’t noticed any difference in the condition of my brow hairs since using it. Buy it cause it’s a good little brow gel that’s inexpensive, not because it has CBD. Anyway that’s my opinion!
Ah super nice to know!! Thank you 🙂