Hi friends!
All throughout March there will be lots of indie skincare content coming your way here on the blog. Make sure you check out the intro post on this new series here. I’m taking a little liberty with the first installment today as I’ll be reviewing a skincare-makeup hybrid – the brand-new Ilia Beauty Super Serum Skin Tint with SPF 40*.
I was fortunate enough to be invited to the launch event for this product in NYC last month where I got to hear founder Sasha Plavsic (read our recent Q&A here) talk about the concept and the formulation. This is first and foremost a skincare product that happens to have a little coverage – at least from my perspective. It took two years for Ilia to get it completely right, and it boasts a patent-pending non-nano zinc oxide that protects against sun damage. So if you’re into the idea of lightweight, light-coverage bases that do a lot more for your skin than just even it out, you’ll really want to pay attention. I’ve been testing out my bottle of the Super Serum for a few weeks now, and I’m ready to present you with my unadulterated thoughts. Let’s get started!
DISCLAIMER: THIS POST CONTAINS AFFILIATE LINKS, MARKED WITH AN ASTERISK. FIND OUT WHAT THAT MEANS HERE. THIS PRODUCT WAS GIFTED TO ME BY THE BRAND, BUT OPINIONS ARE 100% MY OWN.
WHAT IS THE ILIA SUPER SERUM SKIN TINT SPF 40?
A clean, light-coverage, tinted mineral SPF 40 serum that boosts skincare benefits.
Your tinted SPF will never be the same. This first-of-its-kind formula fuses skincare, makeup, and sun protection into one easy step: a weightless serum that leaves your skin looking like skin. Boasting SPF 40 coverage with non-nano zinc oxide (safely shielding skin from UVA, UVB, UVC, blue light, and infrared) in an unprecedented 18 shades. Created with a blend of Hyaluronic Acids, plant-based Squalane, and Niacinamide, ILIA’s Skin Tint evens tone, softens fine lines and imperfections, and dries down to a natural, dewy finish. And this super serum doesn’t stop there: it also creates a natural barrier for your skincare—sealing in hydration, plumping skin, and boosting any antioxidant effectiveness by 200%. Plus, it’s silicone-free, fragrance-free, chemical screen-free, oil-free, non-comedogenic, and safe for sensitive skin. This is SPF, made super.
– Ilia website*
HOW I APPLY THIS PRODUCT
Make sure you shake the bottle really well first as the product can sometimes separate due to its runny, water-like consistency. The product comes out via a pipette. I tend to apply two to three droplets on each cheek, one on my forehead, and a small one on my nose. I then use the warmth of my (clean) hands to blend the product across and into my skin. (This is how the brand recommends you apply the formula, but of course you can do whatever you want.)
Just to note – I’ve applied this product both over completely bare skin (with no moisturizer underneath), and over the NARS Tinted Glow Booster as well, just to boost the radiance a bit.
Read this: NARS Tinted Glow Booster Review; plus comparison to Hollywood Flawless Filter
MY THOUGHTS ON PACKAGING
Ilia has recently rebranded itself so all their product packaging has been updated. The metallized effect is now gone, and everything is incredibly sleek and clean-looking, with white and soft blush, lavender and nude tones. I absolutely love the new vibe it went for!
The bottle on the Super Serum Skin Tint is small and quite lightweight, so you could easily travel with it or put it in your handbag. When it came to the pipette delivery system, I had a little bit of a learning curve using it. This is the first base product I’ve used that has such a thin consistency, so you do have to be careful that this doesn’t spill everywhere. But once you get the hang of working with it, it’s totally fine, and the packaging does a good job of containing the product inside.
(To be clear: unscrew the cap, squeeze the top of the pipette so it fills up with product, and then squeeze again to release it.)
RATING: 5 / 5 ⭐️

The pipette delivery system on the Ilia Super Serum Skin Tint
MY THOUGHTS ON APPLICATION
I’ve had no problems applying this product, both over the NARS Tinted Glow Booster or bare skin. The skincare ingredients help it glide across the skin effortlessly without any tugging or patchiness, but you do have to keep one thing in mind. Because of the high SPF contained in this product, the process of blending may bring out a white cast on your skin, BUT do not despair! Just keep blending; the color will self-adjust and disappear into the skin.
Just FYI – while there’s definitely no fragrance in this product, I have noticed a certain “natural” smell that you can really only detect during application; it disappears otherwise. Perhaps it’s the SPF or the one of the skincare actives that causes it, I’m not sure. It doesn’t bother me much, but in case it bothers you I mention it here.
RATING: 5 / 5 ⭐️
MY THOUGHTS ON COVERAGE / FINISH
As this is a skincare-makeup hybrid, the coverage level here is definitely on the lighter side. There is a certain amount of buildability, so I’d say you can get anywhere from a sheer-to-light coverage. But if you’re not into light, second-skin finishes you will not go for this.
When you first apply this product, it leaves a beautiful naturally dewy finish to the skin. Personally I wouldn’t call it shiny or oily, but keep in mind I have very dry skin so radiance is very welcome here! You can also feel the hydration in this as it leaves the skin just slightly tacky. However as the day goes on both the finish and tackiness definitely mellow out. When I looked at my face in a magnifying mirror, I really couldn’t see this product sitting on my skin or in my pores, which is really great.
RATING: 5 / 5 ⭐️
Read this: A 5-in-1 foundation?? Iris & Romeo Best Skin Days Review

Showing the consistency, blend and finish of the Ilia Super Serum Skin Tint in the shade Tulum.
MY THOUGHTS ON SHADE SELECTION
I was shade-matched at the launch event to Tulum, which is the second lightest in the range with a warm undertone. It definitely comes out yellow initially, but considering this is such a lightweight, light-coverage product, it just blends into my skin without a weird cast. There are a total of 18 shades in this range with a pretty even distribution from light to dark, and several undertones represented. So I do think there’s something for everyone here.
RATING: 5 / 5 ⭐️
MY THOUGHTS ON WEAR
As I mentioned earlier, this formula is very second-skin like, so on my dry skin it tends to wear pretty evenly throughout the day. Normally I wear my makeup anywhere from 8 to 11 hours in a day. Also keep in mind that it’s currently winter where I live (in the Eastern U.S.), so I haven’t yet tested this in hot or humid conditions.
The only negative I could mention is that it collects a bit in the corners of your nose. Nothing horrible, but it’s worth mentioning. I imagine this has to do with the product’s thin consistency. Other than that, I’m very happy with the wear overall.
RATING: 4.5 / 5 ⭐️
Read this: Ilia Limitless Lash Mascara Review

Left: before application of Super Serum Skin Tint. Right: after application of Super Serum Skin Tint. NOTE: I use natural light and the light had totally shifted between photos here. I assure you this product doesn’t cancel out all the color from my skin!
MY THOUGHTS ON PRICE
For the standard 30 mL of product, the Ilia Super Serum Skin Tint retails for $46.00. As I’ve said many times in the past on here, I do believe in investing in good quality bases that make all the difference to your skin. For me this means the following: light coverage, lots of hydration & radiance, plus added skincare benefits like SPF. So this base really ticks all the boxes for me, and when my bottle runs out I would absolutely repurchase it with my own money. Plus if you compare it to a few other luxury tinted moisturizers on the market, like the Laura Mercier or the NARS, it’s right on target with the price.
RATING: 5 / 5 ⭐️
FINAL THOUGHTS
If you can’t tell already, I really love this product! I would absolutely recommend it if you’re looking for a second-skin base with light coverage but lots of skincare perks. Just FYI – I have read some Sephora reviews from customers who claim it was too shiny or greasy for them. I have not had either of those issues myself, but if you have oily or combo skin you may want to take this under consideration.
Have you tried the Ilia Super Serum Skin Tint yet? I’d love to know!
xo, Erica
PIN IT!
It’s great that there’s 18 shades plus has the SPF. I like the bottle and the fact that it has a pipette!
Yea, this one has it all in my opinion. Some coverage, lots of dewy skincare, plus a lot of SPF!
Oh god! This is my kind of product, I wish I could get Ilia here, it looks lovely on you
Thanks so much! It’s a great one if you like light coverage for sure. Unfortunately I think this product is just available in the U.S. because of SPF standards, or something to that effect. It’s a shame!
Totally, I’ll have to come in the states then
You might just have to 😉.
This may be a stupid question, but how are things in Italy? The news is horrible and supposedly the whole country is restricted on movement now??
Thank you for asking, it’s pretty bad. We are forced to stay home and if we go out we have to justify that to the police. Luckily no one in my family is ill but we have a B&B so work is struggling a lot now
Oh goodness, that sounds awful! I have my fingers crossed for you and your family that things will change and improve soon. I’m living in the town next to the biggest outbreak in the U.S. sadly, so we’re really hoping life doesn’t change too drastically for us…but who knows?! 🤞🏼🤞🏼
Let’s keep our fingers crossed and be careful 😘
Exactly! 🤞🏻
This actually sounds really great. I love that they have a good shade range, it could be better yes, but the fact that it is very light and blends into the skin, I’m sure there is a shade in there for everyone. But anyway, I love how it looks on you, it looks lovely and I like that it has SPF too. I need to find more products like these. I’m hoping to be able to buy a new base this year if I can finish the one I currently have.
I’m all about that skincare/makeup hybrid these days! I’m in constant need of hydration so anything that can help me throughout the day, AND provide sun protection is a big winner in my book. This base in particular is so second-skin I adore it!
those bases sounds nice, the only product i’ve tried that’s kind of like this is the Bare Minerals BareSkin serum foundation. Absolutely loved it but hated photographing with it lol
It didn’t photograph well? I love Bare Minerals products, so I’m intrigued!
It did photograph well, and it looks amazing, just not with flash due to the fact that it contains SPF. Foundations that have SPF causes flashback when using flash in photography. Happened to me several times haha. But if I could get that foundation I totally would. But I would love to try another foundation before buying it again.
Ah I see, I never use flash photography myself so I really don’t think about that. I’m so bad with photography in general and just use my iPhone!
I don’t always use flash either, but if I go to events or family gatherings, other people tend to use it, especially if it’s late and yeah x) not a cute look lol
I’m so pasty and pale anyway, I probably wouldn’t notice the difference! 😄
Whoa, the consistency is super thin & the dropper bottle looks so fancy. I have very dry skin like you so luckily, I don’t think I’d have the shininess issue. I can’t believe how beneficial this is, especially with the amount of SPF & not having any sort of lasting scent? Impressive! How lucky that you were invited to the launch event & color-matched!
Thanks for sharing your review with us!! <3
This has truly become one of my fave bases in my collection, and I’m definitely not just saying that because it was gifted! It’s really light but oddly beautifying at the same time. There’s definitely a scent when you first apply it that’s not the greatest, but it dissipates quickly. So if you can get past that, you’re fine.
I do not mind a scent as long as it goes away after awhile AND doesn’t make me break out 🙂
Exactly, same here.