January is all about fresh barely-there makeup!

Hi friends!

Welcome to a New Year and a new decade! Wow, the 2010’s flew by didn’t they?? It’s at moments like these that I muse a bit on time past…I feel a little life rewind coming on.

At the start of the last decade, I was working my butt off at my old publishing job – selling one of the top children’s book series (hint: the word ‘wimpy’ is in the title) and traveling overseas to meet with clients. Then I gave that all up around mid-decade to head back to school for two years to get my MBA; I didn’t know what direction I wanted to take my career in. By 2017 I knew I wanted to transition into beauty, a big fascination for me for years. I searched and searched for corporate jobs but none materalized, which was quite a disappointment at the time. So I started this blog in the spring of 2018 as a little side project to keep my spirits up during that slightly soul-crushing job search. Lo and behold, nearly two years later, it’s become a huge passion of mine. Now I’m all about that freelance life, both in beauty – my industry of choice – and in publishing – my old reliable. Needless to say, it’s been an eventful 10 years.

Although it may be totally cliché to say, I’m hopeful for what this decade will bring both in terms of business opportunities and the continued growth of this blog. I hope you’ll keep coming back for more content!

Now I don’t go in for this ‘new year, new me’ nonsense that always goes around at the start of the year. Let’s face it, we’re all the same people in January as we were in December. Life just bring changes – big or small – to our careers, relationships and families with every passing year.

And what does all this life rambling have to do with makeup, you ask? Well not a whole lot actually, but I am slightly riffing off the whole ‘new year, fresh start’ thing for January’s content theme. So, for me, it’s time to put away the glitter and sparkle associated with the holidays (just for a while) and focus on fresh barely-there makeup.

I’m definitely not talking about no-makeup-makeup. I can just slap on a little mascara, a brow and lip if I wanted to give the vibe that I was truly wearing nothing. No, I’m talking about a hint of color here, a thin layer of coverage there, but always with beautifully-fresh finishes. This month will be about those products and those techniques that give me an “effortless” natural look. In reality, it may take some effort but we never want it to look that way!

Read this: How to – Nude makeup with a hint of shimmer 

So come back every Friday this month – starting this week – for a new post featuring my favorite, go-to products and techniques to achieve fresh yet defined makeup.

Read this: Need to be out in a flash? Tips for quick makeup!

If you’re still a little foggy on what exactly I’m talking about, check out this vid from one of my die-hard YouTube faves Mariah Leonard. This captures the essence of that fresh barely-there makeup vibe.

What are you looking forward to achieve as we start a decade? What products or techniques do you use when you want a barely-there makeup look? I’d love to know!

xo, Erica

 

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